Quarantine-Proof Your Branding with Custom Golf Accessories
While we look forward to a resolution of the Covid 19 pandemic this year, the first half of the year will still be challenging for businesses and charities. Golf is one of the safest activities that people can enjoy during quarantine and while social distancing, and golf courses are among the least likely businesses to be shut down. Golf is also a great way for people to stay healthy and get active in the fresh air. Don’t wait to get your marketing message out, add your logo to golf gear that can be used and appreciated right now.
Low-Cost Personalized Golf Gifts
The economic impact of the pandemic has left marketing budgets slashed across the country. Don’t worry, there are plenty of budget-friendly golf items to help you spread good will and grow your business. Some great low-cost options include custom golf accessories like golf tees, ball markers, and golf tool kits. Other inexpensive options that will get plenty of use on the course are golf towels, and cooling towels.
Custom Golf Accessories for Direct Mail Campaigns
Has your favorite trade show or expo been cancelled this year? Reach your audience at home with small, light, or flat promotional golf gifts that are easy to mail like golf tee packs, golf kits, or a simple postcard offering a special rate or promotion. Direct mail is the perfect way to promote resorts, as well as real estate in retirement communities that feature golf courses.
Client & Employee Appreciation Corporate Gifts
The golf course is a classic environment for business discussions. Remind customers of one of their favorite pastimes with:
Personalized Golf Balls
Golf balls are the classic gift that everyone can use, and top brands like Titleist are always appreciated. Another popular choice to send clients is the Callaway® 2-Ball Business Card Box that includes two personalized golf balls in a box with a top tab to insert your business card.
Custom printed golf umbrellas make the perfect golf gift for clients as it’s an item everyone needs but nobody ever buys for themselves. Customer favorites include the Ultra-Lite Golf Umbrella, Revolution Umbrella, and the Seaside Umbrella.
Golf Apparel for Everyone
The great thing about golf apparel is its universal and is just as often worn off the course. Polos and pullovers are just as popular to be worn as corporate apparel in the office, as work from home attire, or on the go. Caps and visors are also worn on or off the course – by golfers or anyone who needs a little protection from sun and glare.
Commemorative Golf Giveaways for Charity Tournaments
Many charities and causes are suffering from cancelled fundraising events this year. Whether you are a nonprofit group looking for a way to raise revenue, or a company looking for a way to support your community, sponsored golf tournaments are a great idea. Put up banners to promote the event, and have a table set up with an imprinted table throw – this can act as the check in table and a place to give out information, schedules and swag.
Give out commemorative golf towels and other fun giveaways to all participants. T-shirts are a great option as they have a large imprinting where you can include your sponsors logos. A golf tournament kit with tees, divot tools, sunscreen and more is a convenient all in one gift that will come in handy in real time.
Send winners home with bigger prizes like a Cutter & Buck® Tour golf bag cooler, a dozen Titleist® Pro V1® golf balls or a crystal award. You can have additional prizes for special contests such as closest to the pin or longest drive. Award prizes like the golf gift set, or a gift card inside a branded cell phone wallet. A sure favorite would be a steel ice bucket filled with adult beverages or soft drinks.
PPE is Par for the Course
Put safety first. PPE items like hand sanitizer and face masks make it possible to do business and conduct events that put safety first. Have numerous sanitizer stations around the facility for people’s convenience to use as they enter or exist the clubhouse. It is also best to have antibacterial wipes readily available for golfers or staff to wipe down golf carts, pull carts, and golf club rentals. Also, with most golf courses removing water coolers from the course, encourage golfers to fill up before heading out and have branded water bottles available to purchase.
Make sure to put up visible signage and floor decals to properly inform customers of protocol and encourage social distancing. Counter shields and a protective barrier where customers pay green fees and check out will help keep both employees and guests safe.
Custom Golf Gear and Items to Stock the Pro Shop
Any brand can win with promotional golf items, but they are essential for the marketing and promotion of golf courses and country clubs. You’ll want to stock the pro shop with branded golf apparel and items so your loyal golfers, members, tourists, and everyone in between can represent the course and extend your brand’s reach wherever they play.
- Branded Golf Apparel – Golf Apparel is a must-have and can be one of the most popular items in the shop so be sure to display a variety of polos, t shirts, athleisure items, rainwear, caps, and visors in a range of sizes, colors and styles for both men and women.
- Golf Equipment & Accessories – No one wants to get stuck without the basics of play, so keep plenty of choices of golf balls, tees, divot tools and kits, umbrellas, and towels on hand, but don’t forget to think outside the ball with inventive items like the Callaway® Chev Stand Bag, golf gloves, or head covers that top off golf clubs in style.
- Travel Accessories & Souvenirs – Golf enthusiasts and retirees travel far and wide to golf on the best greens, so having branded items outside of the typical golf gear is a great way to increase revenue. Add items to the shelves like travel mugs and tumblers, luggage tags, a shoe caddy, or pint glasses and barware, all proudly displaying your course’s logo.
- Golf Course Extras – It can get hot and buggy on the course so items like bug spray, sunscreen, and lip balm are great to have at the shop. The lip balm display is handy and doesn’t have to be used for lip balm, it can also be used to hold tees or golf balls. Other must haves for the shop are snacks and ample amounts of custom golf pencils – round or hexagonal, for golfers to keep score.
Branded Uniforms for Country Clubs and Golf Courses
Make sure staff members and golf pros look the part with branded golf apparel and polos like the Greg Norman Play Dry® Striped Mesh Polo. Complete the look with a brand name cap like the Puma® Golf Adult Pounce Adjustable Cap or the Nike Dri-FIT Tech Cap – both have moisture wicking technology for enhanced breathability.